Home » Other Topics

Expert Tips On Maximizing Your Video Marketing

Written By: External Contributors on March 7, 2015 No Comment

More and more businesses are using online videos to connect with their customers. People enjoy watching videos and they are able to communicate with customers. If you are prepared for video marketing, this article is necessary to get started.

Video marketing allows you to stay in better touch with your targeted customer base. Have customers supply you with questions to answer in a weekly video. If possible, offer a prize or incentive to customers whose questions were used in the clip.

If you’re creating a marketing video, make it concise and short. Many people have shorter attention spans and wish to obtain the information they need quickly. Long videos should be cut up into segments and posted every few days as a series.

YouTube offers editing features on their site. For example, it’s possible to add annotations onto your videos. This is a good time to put up a link and put in some information such as contact info.

If your marketing video is more than 20 minutes in duration, you might run into problems. If you’re doing a demo for a product, you can do a 20-minute video to showcase its features. If you are simply talking to your audience to advertise a deal or keep them up to date, your video should not exceed ten minutes.

If your marketing video is more than 20 minutes in duration, you might run into problems. If you have a specific product being demonstrated, the video can last as long as 20 minutes. However, if you’re just advertising or keeping them up to speed, then your videos should be no longer than ten minutes.

Production value is not the most important consideration in producing your video marketing content. Lofty production values do not always make the most beneficial videos, in terms of generating profit. Huge companies have made great marketing plans with simple videos.

If you are advertising something you should do a step by step video for it. Try to give a demo on how to use the product and shows it is a good light. If they can see for themselves how your products work, this can be powerful.

Place a screen capture of your company’s website in your videos. That way, visitors can see the way you have organized your site. You can also use screenshots in your tutorials. Just make a screenshot of your site and then get them onto your videos by using software programs.

Create interesting content. When you create a video for a business it’s important to give out great information that is useful. A video hosting site can increase viewers for your video, but an uninteresting video will defeat the purpose. People need videos that contain substance, nobody enjoys watching long commercials. The more interesting, the more viewers.

Video Marketing

When you are posting marketing videos you want to choose your titles carefully. Strong titles can go a long way in attracting viewership. The title is one of the most important factors, and without a proper title, the viewers won’t know what to expect. Make up catchy and creative names for each of your videos.

After mastering the basics, you can begin making your own marketing videos. But, don’t let your research end with just this article. There is always more to learn about video marketing. The more you learn, the more effective your video marketing campaign will be.

Tags:

Digg this!Add to del.icio.us!Stumble this!Add to Techorati!Share on Facebook!Seed Newsvine!Reddit!Add to Yahoo!

Comments are closed.

  Copyright © 2009 RapidShare, All rights reserved.| Powered by Y!A| Premium theme by Techblissonline.com